When Superbueno opened at 1st and 1st in April 2023, it arrived without the usual fanfare of a bar betting on its own hype. Eighteen months later, it landed at No. 12 on the World's 50 Best Bars 2025 list—a ranking that would normally trigger eye-rolling about industry validation and Instagram-bait cocktails. But here's what makes Superbueno different: the accolades are real, and so is the crowd. Walk in on a Thursday at 6 p.m. or stumble in Monday at midnight, and you'll find the same electric room: a wall of tiny luchador masks catching light from neon that pulses from blush pink to sultry red, bachata and Latin beats pumping through a space that feels less like a bar and more like a party that's been running for hours and will keep running until 2 a.m.
Ignacio "Nacho" Jimenez, a 20-plus-year industry veteran and 2025 James Beard Award recipient for Outstanding Professional in Cocktail Service, built this place on craft and instinct in equal measure. The cocktails are the obvious draw—Resy's recent feature underscored how current and active the program remains, and reviewers consistently note that the drinks are "so tasty and unique that you'll surrender to being overserved." But the real triumph is the atmosphere. Superbueno doesn't feel like a bar coasting on a ranking. It feels like the room itself is in conversation with everyone in it.
The food keeps pace. Order the Dorilocos—shrimp ceviche served in a bag of Doritos—and you're eating the bar's unapologetic Mexican-American sensibility on a plate. The Birria Grilled Cheese delivers the messy, cheese-pull satisfaction that makes a bar snack worth ordering. Crispy Pork Belly Tacos, Al Pastor Yaki Tacos, and a Fish Tostada round out a kitchen that understands that great bars need great bites, not just great drinks.
What makes Superbueno feel genuinely urgent right now is that it's cracked a code most acclaimed bars never figure out: how to be both serious about the work and genuinely fun to be in. The crowd is lively without being tryhard. The service is attentive without hovering. The drinks demand respect and deliver joy. It's ranked No. 2 in North America for two consecutive years for a reason.
If you want to experience why this place matters, treat Thursday nights as non-negotiable—the energy is undeniable, the room is full, and the bar has carved out actual weeknight real estate in a city where bars are increasingly weekend overflow. Come early, or come late. Either way, you'll understand why Superbueno is perpetually full and poppin'.